The COVID-19 pandemic forced colleges and community organizations to adjust how they support their students and communities in 2020. Many of those changes have carried over to 2021. On this episode of The Adlibber, we focus on the evolution of the HACC Foundation and the Office of College Advancement team with Dr. Linnie Carter. We discuss how priorities shifted, how evaluating success through rapid change is a must and how to ensure a lasting impact supported with greater agility.
Linnie Carter is the vice president of college advancement at HACC, Central Pennsylvania’s Community College and the executive director of the HACC Foundation. She oversees admissions, advertising, alumni affairs, branding, community engagement, fundraising, grants, graphic design, marketing, photography, public relations, publications, scholarships, special events, sponsorships, videography, and website development. She earned her Ph.D. in community college leadership in 2009 from Old Dominion University, and also holds master’s and bachelor’s degrees in mass communications from Virginia Commonwealth University.